The Jazz Musician Intensive 2019: Working with publicists and venues

The Jazz Musician Intensive
Date: 
Wed Jun 26 10:30am
Ticket Price: 
Free and open to the public

Co-led by Ernesto Cervini (drummer and founder of Orange Grove Publicity) and Charlotte Cornfield (singer/songwriter and long-time booker at The Burdock), this clinic covers important tips when working with publicists and venue managers: how best to present yourself; how to increase your chances of getting a gig; and how to make sure you get invited back. Mark Micklethwaite facilitates.

Jazz Musician Intensive clinics are free and open to the public. The 2019 Jazz Musician Intensive is generously supported by Long & McQuade Music Instruments, the Ken Page Memorial Trust and Victoria University.

Developing the next generation of musicians goes beyond providing performance opportunities: in order to have the best chance at future success, musicians must understand what it means, in broad terms, to be a member of the music industry – beyond mastering their instrument. An understanding of the business of music – building a brand, marketing strategy, networking, manufacturing and licensing – are vital to a musician’s long-term viability, especially given today’s rapidly changing digital and online landscapes.

The Jazz Musician Intensive seeks to support developing musicians through two streams of activity: in one, a series of daily clinics, free and open to the public, covers a variety of topics related to the wider music industry; in the other, 8 post-secondary students, selected from the four major GTA post-secondary jazz programs, rehearse daily under the guidance of a local jazz veteran, ultimately culminating in a performance on an official TD Toronto Jazz Festival stage.

Complete information on the Jazz Musician Intensive is available here.

Drummer Ernesto Cervini is making a name for himself as a consummate bandleader and in-demand sideman. Time Out New York encapsulated Cervini as “a buoyant drummer as well as a sharp composer,” while the jazz bible, Downbeat, described his fluid style as one that “exemplifies `float like a butterfly, sting like a bee’.”

The drummer released Abundance, his sixth album as a leader in October, 2018. Modern Drummer magazine said: “Cervini recalls such old-schoolers as Art Blakey and Billy Higgins. . . It’s his robust, magnetic personality that fascinates consistently.”

Born in Toronto in 1982, Cervini graduated from Canada’s Royal Conservatory of Music with a degree in classical piano and clarinet before focusing his energies behind the drum kit. After graduating with a bachelor’s degree from the University of Toronto and a master’s degree from the Manhattan School of Music, Cervini laid claim to a diverse musicianship, one that has taken him to some of the hippest, most prestigious stages across the globe. Along with Abundance (Anzic Records), Cervini has released 2 previous sextet albums (JUNO-nominated Rev in 2017 and the eponymous Turboprop in 2015) and three quartet albums; There (Anzic Records), Little Black Bird (Orange Grove, 2009) and Here (self-released, 2006). Cervini also co-leads the Juno-nominated trio Myriad3, with pianist Chris Donnelly and bassist Dan Fortin and TuneTown with Kelly Jefferson and Artie Roth.

As a sideman, Cervini’s studio experience includes JUNO-nominated albums with the Joel Frahm Trio, Tara Davidson Quintet and Carn Davidson Nine as well as numerous others. Cervini began his work as a publicist with Orange Grove Publicity in 2014 and has quickly become one of the most sought after jazz publicists in Canada.

Charlotte Cornfield is a critically acclaimed songwriter and multi-instrumentalist from Toronto. She holds a degree in jazz drumming from Concordia University and has been touring for over 10 years both under her own name and as a side musician for a wide range of acts including Tim Darcy of Ought, Molly Burch, Adrian Underhill, and members of Lake Street Dive. She has toured extensively in North America and Europe and has supported a huge range of artists including Broken Social Scene, Anais Mitchell, Daniel Romano and Sam Amidon. For the past 4 years Charlotte has been the booker and manager at Burdock Music Hall in the west end of Toronto.

Mark Micklethwaite is a musician, educator, historian, and administrator. He is currently Administrative Coordinator for trumpeter Dave Douglas and Greenleaf Music. His work experience in the music field also includes key positions at the Banff Centre, JAZZ.FM91, and Manhattan School of Music. As an educator, Mark has developed innovative community and educational programing and facilitated relationships with schools and community groups to present many engaging events. He has developed outreach programs, music appreciation courses, and educational videoconferences for students throughout North America. As a freelance drummer for over twenty years, Mark has performed at clubs, concert halls, and festivals throughout North America, Europe, and Egypt. He completed his Bachelor of Fine Arts in Music at York University and his Masters of Music at Manhattan School of Music in New York City.

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